Maria Lourdes C. Capilitan

Sysanal

June 5, 2008

Case Study

“Dan Bricklin”

(Cofounder, Software Arts)

Before gaining fuels for your own start up you need a lot of many. You might apply for loan or work for it, if you really take seriously the project you will be recognized. There are chances that CEO of big companies will approach you and ask for your work. Always remember that new products don’t do very good right away. We should also remember that you cannot be easily known to people with out doing something we should remember that we should take it step by step.

Dan Bricklin and Bob Frankston founded software art in 1979 to produce Visicalc, it is the first electronic spread sheet. It is also call “killer app”. Software art’s fall as fast as its rise, but influence longer-lived companies.

Dan met Bob in their college years (in labs), Dan’s first job was to make modifications and finish the work of Bob Frankston. This project is call limited service system. This system is an account cannot use more than a certain amt. some of the people working on this project was undergraduates or graduate students. Dan and Bob continue their friendship for 25 years. They start a company with their own money from their work. They start it from their basement of in need in it in business school. Before creating the prototype, Bricklin really wanted a mouse because there was no mouse Apple II.

They deal with personal software but they ended up having problems so they decided to deal with visicale this another publisher model was shown to public at the national computer conference. This application involves ability to copy a cell with absolute, lotus design 1-2-3 ran 256 or 128k but it is said that you have an extra disk for it 1-2-3 came out there were lot of question like it have commas in number dollar signs before the number. It has dollar sign but not the commas.

The big deal they faced is when 1BM came to them and ask if visicale will be visible to 1BM PC and started advertising like Apple. From then they start to have a multi-million dollar deals. From the head of 1 BM who is Don Estridge, was amaze on what Bricklin make a make to different kinds of people. Every one have regrets like Bricklin. They had been able to settle in advance. Bricklin and Bob did a lot of disagreement but it didn’t  became a hindrance for them to success. Lotus end up buying Bricklins company due to bankruptcy. They sell it to Mitchell Kapor. He is a colleague of Bricklin. They tlak to him as an advice of their business partner. They know that Kapor knew everything that was happening to their company. They didn’t take the risk of selling everything to someone who is not deserving. Even it is their last choice they want it to give o someone who will take care of it.